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Toon2Tango to Lead Global Licensing and Merchandising for Mediawan Kids & Family Slate, Including Titles Like ‘Astro Boy’ Reboot (EXCLUSIVE)

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Mediawan Kids & Family, Europe’s leading independent studio for the production and distribution of children’s and family content, and Toon2Tango, the German kids and family entertainment powerhouse, have entered into an exclusive worldwide licensing and merchandising agreement.

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Under the deal, Toon2Tango – a Leonine Studios company and part of the Mediawan Group – will identify, negotiate and manage licensing and merchandising partnerships for Mediawan Kids & Family’s extensive portfolio of children’s and family IP.

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Toon2Tango will combine the Mediawan Kids & Family portfolio with its own productions and selected IP from Leonine Studios to develop licensing opportunities and consumer products partnerships worldwide.

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The agreement covers all major product categories, including toys and games, apparel, home and living, publishing, digital games and promotional activities.

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The combined licensing and merchandising portfolio now includes upcoming projects and established IPs from across the group’s slate, such as Method Animation’s “Astro Boy” reboot, alongside digital first-series “Wadoo” and Mediawan Kids&Family Distribution hit preschool series “Maddie + Triggs.”

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These will be complemented by Toon2Tango’s own productions including the highly anticipated animated feature “Paluten Freedom,” based on the highly popular YouTube series, “Niko,” the series based on the international family film franchise, “Agent 203,” comprising both the…

Original source: https://variety.com/v/tv/

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