Content creator Good Good Golf, the title sponsor of a new PGA Tour event this fall, posted and then deleted a video for a Callaway driver in which a man shoves to the ground a woman who was reaching for his new driver.
\n\nThe video was deleted by Good Good and Callaway late Friday after criticism that it portrayed violence against women, though clips of the ad still made the rounds on social media after the official accounts took it down.
\n\nThe characters in the ad are both with Good Good — Garrett Clark, who rushes over to shove Alexis Miestowski and then says to her as she lies on the ground, “Do not touch my new driver.”
\n\nGood Good apologized Saturday in a statement on social media that said, “We posted a video to our channels that ultimately depicted actions that are not aligned with our values as a brand. We have since taken that content down, and sincerely apologize. Good Good has always stood for making the game of golf more inclusive to all, and we will continue to ensure that is our mission going forward.”
\n\nGood Good Golf was launched as a YouTube channel in 2020 and…
Original source: https://apnews.com/business