Traditional production isn’t dead. It’s consolidating around markets that adapt fastest to a net-sum demand through state incentives
\n\nThe film and television production industry has spent the past several years navigating real headwinds. Productions have followed cost savings overseas, technological innovation has evolved from a talking point to a daily reality on set and in the writers’ room and a widening field of state and international incentive packages has pushed some markets into what looks more like a race to the bottom than a rebound. For studios still operating on the old build-it-and-lease-it model, that shift has been hard to ignore.
\n\nSoundstages aren’t going anywhere. What’s changing is who succeeds with keeping them full, and it’s the operators nimble enough to keep pace with that mantra who inevitably pivot to new ideas. Demand for physical production remains strong in certain key regions of the U.S., but the assumption that four walls and a lease are enough on their own no longer holds. The campuses built to flex with the changes are the ones pulling ahead.
\n\n“I still believe in physical production. I believe there will remain a need for boxes that cater to those types of productions,” said Shawn Papazian…
Original source: https://variety.com/