Hollywood is obsessed with finding its next viral blockbuster
Business is booming for online creators after the success of “Obsession” and “Backrooms.” It’s a “feeding frenzy,” says one executive.
Low-budget horror flicks “Obsession” and “Backrooms” didn’t just scare audiences this summer — they sent Hollywood scrambling. Together, they grossed more than $870 million worldwide, turning Gen Z creators into some of the industry’s most sought-after talent almost overnight.
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Original source: https://www.nbcnews.com/