PGA Tour CEO Brian Rolapp speaks before a practice round of the Tour Championship golf tournament, Wednesday, Aug. 20, 2025, in Atlanta. (AP Photo/Mike Stewart, File)
\n\nATLANTA (AP) — Good Good Golf lost its partnership with Callaway on Thursday and no longer will be title sponsor of a PGA Tour event in November as the fallout continued over a video for a new Callaway driver that showed a man shoving a woman to the ground who was trying to touch the golf club.
\n\nGood Good, among the most popular in the YouTube Golf space, has said the video was meant to be a spinoff from the movie, “Obsession.” But the criticism was immediate and relentless, and the pressure began mounting by the day.
\n\nThe video was deleted the same day it was posted on Aug. 20, but it continued to make the rounds on social media and apologies from Good Good and Callaway had little effect.
\n\n“We were disappointed with what we saw,” PGA Tour CEO Brian Rolapp said Tuesday of the response from Good Good. He said its role as a title sponsor was a “fluid situation.”
\n\n“We agree with their decision to use this time to focus on…
Original source: https://apnews.com/business