The same seat at an upcoming Harry Styles concert at Madison Square Garden could cost $455. Or it could cost $517.
\n\nThe difference comes from the fees that ticket broker StubHub adds. But how much those fees are — and why they can vary — is unclear.
\n\nNBC News gathered nine volunteers to check the same StubHub ticket at the same time for Styles’ Oct. 30 concert. They saw eight different prices. The ticket’s base price, set by the seller, was the same for everybody.
\n\nThe big differences came from the fees StubHub added. One person was charged $72 in fees, while another was charged nearly twice as much, $134.
\n\nWhen the volunteers looked up the same ticket using incognito mode in Google’s Chrome web browser, a private session that doesn’t use cookies, saved logins or site storage, the price discrepancy declined to $19 between the highest- and lowest-priced ticket. When they checked on StubHub’s phone app without being logged in, almost everybody saw the same price, with the exception of just one person who would have been charged $3 more.
\n\nThe days of a single, transparent price tag are fading. In the digital era, prices can change by the…
Original source: https://www.nbcnews.com/