blog trackingweb statistics Behind Election Night Scenes, Fox News Launches New…

Behind Election Night Scenes, Fox News Launches New Multimedia Era

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On Fox News, the stars of Election Night are usually Bret Baier, Martha MacCallum and Bill Hemmer. This year, some of the most important players will rarely be seen on camera.

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New control rooms are debuting Tuesday evening at the Fox Corp.-backed outlet that allow producers to move content more easily across its many platforms, whether they be TV, streaming, digital or social. The idea, says Doug Rohrbeck, Fox News’ executive vice president, Washington news and politics, is to allow for quicker distribution of the content and information being collected from reporters and correspondents, rather than having a report earmarked for one particular opportunity, like a segment on a TV program or a video for social media.

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“You really want to share reporting and resources across the company,” says Rohrbeck, during a recent interview, in order to “reach more people without duplicating the entire operation.”

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Fox News is, like its TV-news brethren, operating at a time when audiences have spread out across a panoply of different viewing windows. Some might watch live TV. Others might stream a show on demand via a streaming outlet like Fox Nation, or jump from one clip to another of similar subjects on the subscription…

Original source: https://variety.com/v/tv/

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